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The Goon Room

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The pink, ethereal clouds made for the the most perfect sunset 🌅 . I also love when designers describe clothing as ethereal: "wedding dress had layer upon layer of ethereal lace, creating the most stunning look". . Bonus, it's fun to say.

Stephanie of @aribellaphotographyaz and I have always worked together on her projects, but this time, O got to be her client! . Last year I had the pleasure of updating Aribella Photography’s site content, making it not only more appealing to customers, but boosting SEO as well. Stephanie service packages include branding photography, which is a great investment for your social media game! Elevated photography is key to amazing grids. Stephanie has shot several of my clients and it has made a huge difference in their social media! . This time, I was Stephanie’s client as she shot our new guy and our first family pic as a party of FIVE!

This is my current mantra. Read more in this week's BW Concepts blog - link in bio and below!

I strongly support the second sentence. 🍹 (also, can we talk about how there is no margarita emoji? Seems like an oversight...)

1. Blogs do NOT boost your SEO. Like at all. Web crawlers do not like nor do they analyze fresh content, keywords, inbound or outbound links. 2. Blogs are expensive and tedious to manage! 3. Blog content doesn't last more than a few minutes. ....... Ok, it's clear that this is sarcasm, right? Ok, good. Because blogs? Are amazing. And if you're not utilizing this tool as part of your business website, you're missing out. Here are the REAL blogging facts: 1. Google Ranking Factors use more than 200 evaluations of a website, a blog, checks more than a third of those evaluation boxes! 2. The beauty of a content writer for your blogs? You don't have to touch it. Fresh, relevant, and compelling content is posted to your website at the frequency that you decide with topics from your input with full SEO completed. A typical post of original content of roughly 350 words runs $175- $300 a post. Think about the ROI if the blog brings in even 2 customers... 3. Blog content typically lasts more than 2 years. One post = two years. Think about that ROI. If you posted once a week, you would have 52 links out on the Internet for more than two years! . So, what's holding you back from starting that blog?

Getting some 2020 business goals down on paper...well, virtual paper...you know what I mean. . What are you planning for the year ahead?

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